AURLOQ

Locked in. Never out.

AURLOQ is a concept brand by DGNRS. We came up with the name, drew the logo, visualised the product and made the film. The product is not for sale: it shows what we can do for a launch.

Concept · AURLOQ

The film

Sixteen by nine, silent, on a loop. Made to open a page.

The mark

The Q is a ring with the earbud's wing as its tail. It closes the wordmark and sits on the product in white on orange.

The AURLOQ Q logo, white on orange
AURLOQ logo on a light background
The AURLOQ wordmark in white

Colour and type

#FF5A00
#0A0A0C
#08080A
#0E0E10
Wordmark — Outfit 700

Aa

Tagline and text — Inter

Locked in. Never out.

The product

Two orange AURLOQ earbuds on a dark surface
The pair
Orange AURLOQ earbud with ear wing, the white Q logo on the stem
The logo on the stem
AURLOQ earbud in an athlete's ear, in a stadium
In the ear

A product that deserves a brand?

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Get in touch

info@dgnrs.be +32 488 83 64 25